Marketing paperbacks

OK, I give up. I’ll try to stick to writing about writing and books, from now on, with, perhaps, the odd poem.

I’ve used the marketing title because the way we promote paperbacks is not the same as the methods used for ebooks. Our group has been reading about the email lists suggested on line and I suppose the land alternative is a snail mail postal list of people who have bought books. However, when you sell in person, as I do, it seems wrong to ask for an address at the same time. What I have always done wrong is not emphasised that a review would be helpful, but most of my readers do not own computers so where would they put the reviews? The only time I did ask if a reader would like to know about future books was at a launch.That was one out of hundreds!

Postal charges make self published paperbacks quite expensive so we will need to venture out of our local area and find customers elsewhere.

I think I should make my blog more interactive, too. I’ll put on a mystery photo and see if anyone can identify it.Happy Christmas.img_0049

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juliecroundblog

I am a retired schoolteacher now writing novels on the Sussex coast where I live with my husband. I record for the Voice of Progress talking newspaper and am the publicity secretary for the Worthing Friendship Centre. I also give talks on my life and works to local groups.

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